Monday, October 4, 2010

Adidas pulls out of $10 million iAd deal?

According to a couple of mobile industry executives, Adidas has pulled out of their $10 million deal with Apple to provide ads from the shoemaker under Apple’s iAd mobile advertising platform. This comes after Chanel, one of the companies included as a partner in the initial iAd launch, cancelled their own campaign. From Business Insider: [...]

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